RASASH (Rape & Sexual Abuse Service Highland) is proud to announce the appointment of award-winning teenage journalist Iona M.J. MacDonald as its newest Charity Ambassador. Iona’s advocacy and dedication to raising awareness of gender-based violence make her a perfect fit for the organisation’s mission to support survivors and combat sexual violence.
In her role as Charity Ambassador, Iona will work closely with RASASH to amplify our message, promote our services, and advocate for the rights of survivors. Through her platform and influence, Iona aims to challenge stereotypes surrounding survivors of gender-based violence and empower others to speak out against abuse.
Reflecting on her appointment, Iona expressed her excitement to contribute to RASASH’s life-changing work.
“There was a time where I never thought I would gain the freedom to have my name or picture anywhere public, without putting myself and my loved ones in danger. So now, it fills me with fierce pride to say I’m the new Charity Ambassador for RASASH – a lifeline charity helping people who are enduring circumstances similar to my own past experience of gender-based violence.
“As an award-winning teenage journalist, I want to change the stereotypes of what a survivor “should” look like, or “should” be capable of. I wish for a world where all survivors can seize the freedom and empowerment to write their own narrative too. I’m really looking forward to getting involved with this essential charity who carries out fearless, life-changing work.”
RASASH CEO, Romy Rehfeld, reflected on Iona’s appointment, stating, “We are thrilled to welcome Iona M.J. MacDonald as our Charity Ambassador. Her passion, resilience, and dedication to raising awareness of gender-based violence are inspiring. With Iona’s support, we will continue to expand awareness of our service and provide vital support to survivors in our communities across Highland.”
Iona’s appointment comes at a critical time for the organisation as RASASH strives to meet the increasing demand for its services and tackles the root causes of sexual violence across Highland. As Charity Ambassador, Iona will play a pivotal role in driving positive change and fostering a culture of respect and equality.